Ecommerce reviews, UGC and loyalty platform

Shout About Us vs Yotpo

Yotpo helps ecommerce brands collect verified product reviews, photos and videos, shown through Yotpo's widgets and syndicated to Google, Meta and retail partners. Shout About Us gives you verified first-party review infrastructure through an API, so you own the data, the experience and the brand.

Last updated October 16, 2026

The short version

Shout About Us

Shout About Us is an API-first review management platform. Marketplaces, SaaS platforms, and resellers use it to build review data, AI replies, review requests, review removal and verified reviews into their own product. A white-label dashboard is also available.

Yotpo

Yotpo helps ecommerce brands collect product reviews and photos by email and SMS, show them on site and syndicate them to Google, Meta and retailers. It also offers loyalty, referrals and AI visibility tools.

Feature comparison

Shout About Us logo
Yotpo
Built for

Marketplaces, SaaS platforms, AI companies and resellers

Ecommerce brands on Shopify, BigCommerce, WooCommerce, Salesforce Commerce Cloud and more. 35K+ brands (per Yotpo)

Product type

API-first review management. A white-label dashboard is also available.

Ecommerce reviews and UGC platform, part of a suite with loyalty, referrals and AI visibility

Where your users manage reviews

Inside your own product, built on our API, or in a white-label dashboard under your brand

In the Yotpo dashboard, with reviews shown in on-site widgets and syndicated to Google, Meta and retail partners

Beyond reviews (listings, social, messaging)

Not offered. We focus on reviews but have trusted API-first partners for both social and listings.

Loyalty and referrals, AI visibility (Discover), photo and video UGC galleries, and syndication to Google, Meta, TikTok Shop, Walmart and Target

Review sites covered

80+ sites, including Google, Facebook, Yelp, Trustpilot and TripAdvisor

Yotpo's own product and site reviews from your customers. 300M+ live reviews collected (per Yotpo)

Review responses

AI-drafted replies in 6 tones, with your own style and instructions. Post replies through the API. Google replies are posted through Google's official Business Profile API.

AI-suggested replies in the dashboard; post public replies on site or send private email replies

Review requests

SMS and email review requests + QR codes

Email and SMS review requests triggered by order data, plus reminders, targeted requests and shareable review links

Review insights

AI reports on themes, praise, complaints and suggested fixes. Competitive reports compare a location against top competitors.

Sentiment scoring, competitive benchmarking, AI review summaries and an AI Insights dashboard

Review removal

Flag reviews and request removal on all supported review sites

Moderate reviews on your own site: AI moderation, spam and profanity filters, and publish or hide with a reason

First-party (verified) reviews

Verified Reviews API: first-party reviews checked by a human team

Core product. Verified Buyer badge when store order data confirms the purchase in the last 12 months, plus an email identity check

API access

Everything is available through the REST API. The API is the core product, not an add-on.

REST APIs for reviews (retrieve, create), Q&A, products, orders and customers. 5,000 requests a minute per app key (per Yotpo)

Multi-tenant setup

Partner > account > location structure, with your own IDs. Bulk import of up to 100,000 accounts and locations.

Multiple stores in one account on Premium and Enterprise annual plans (per Yotpo help center)

Webhooks

Yes. Events for new, changed and removed reviews, replies, removal requests and usage alerts. Immediate or batched delivery.

Yes. Events for new reviews, review updates and review request eligibility, with retries

Developer tools

Postman collection, interactive API console, MCP server for AI coding tools, llms.txt. Development environment for testing.

API references for reviews, Core API and app developers, with OAuth 2.0 and a Postman collection. SDKs, sandbox and MCP not stated publicly

White label and SSO

Custom domain, logo, colors, branded connection pages and emails. SSO supported.

SAML SSO on all plans (per Yotpo help center). White label not stated publicly

Pricing

Public pricing: $0.50 to $3.00 per location per month, plus usage for the APIs you use

Reviews: Free up to 50 orders a month, Starter $89/month, Pro $169/month, Premium and Enterprise custom; priced by order volume (per Yotpo)

Free trial

Free 14-day trial

Free Reviews plan for up to 50 monthly orders; free trials for select products (per Yotpo)

Contract

Annual term, billed monthly based on the previous month's usage

Monthly or annual billing. Order-based terms auto-renew unless 30 days' written notice is given (per Yotpo terms)

SLA and support

99.9% uptime guarantee. Email, Slack and phone support

SLA document listed in Yotpo's Trust Center; uptime percentage not stated publicly. Live chat, email and phone support depending on plan; dedicated customer success manager on Premium and Enterprise

Competitor information comes from each company's own public pages and is credited to them. "Not stated publicly" means we could not find it on their site. Spotted something out of date? Let us know.

Which one should you choose?

Shout About Us

Choose Shout About Us if you want verified first-party reviews inside your own product, under your brand and with your own data, plus reviews from Google, Facebook and 80+ sites through the same API.

Yotpo

Choose Yotpo if you are an online brand that wants product reviews, UGC, retail syndication and loyalty in one ready-made ecommerce suite, shown through Yotpo's widgets.

Frequently asked questions

What is the difference between Shout About Us and 
Yotpo
?

When should I choose 
Yotpo
?

When should I choose Shout About Us instead of 
Yotpo
?

How much does Shout About Us cost?

Is there a free trial?

Build review management into your product

Start a free 14-day trial, or book a call to explore the API and get custom pricing.