

Shout About Us is an API-first review management platform. Marketplaces, SaaS platforms, and resellers use it to build review data, AI replies, review requests, review removal and verified reviews into their own product. A white-label dashboard is also available.
Trustpilot is a widely used open review platform where businesses invite customers, reply to reviews and show TrustScore widgets. Paid plans add AI replies, insights, AI search visibility tools and API access.

Marketplaces, SaaS platforms, AI companies and resellers
Businesses of all sizes, from small businesses to enterprises, including retail, insurance and financial services
API-first review management. A white-label dashboard is also available.
Open, first-party review platform with business software to collect, manage and show reviews
Inside your own product, built on our API, or in a white-label dashboard under your brand
In Trustpilot Business, with reviews shown on public Trustpilot profile pages and on-site Trustpilot widgets
Not offered. We focus on reviews but have trusted API-first partners for both social and listings.
AI search visibility tools, review widgets, social images from reviews, marketing assets, and integrations with Salesforce, HubSpot, Shopify and Zendesk
80+ sites, including Google, Facebook, Yelp, Trustpilot and TripAdvisor
Trustpilot's own platform: service, product and location reviews. 400m+ reviews (per Trustpilot)
AI-drafted replies in 6 tones, with your own style and instructions. Post replies through the API. Google replies are posted through Google's official Business Profile API.
AI-assisted replies on Premium and Enterprise. Replies can also be posted and deleted through the Service Reviews API
SMS and email review requests + QR codes
Email invitations, invitation links, QR codes and ecommerce integrations. 50 to 1,000 invitations a month by plan, unlimited on Enterprise (per Trustpilot)
AI reports on themes, praise, complaints and suggested fixes. Competitive reports compare a location against top competitors.
Analytics dashboards, AI review insights, tagging, review summaries, competitor benchmarking and AI search analytics
Flag reviews and request removal on all supported review sites
Businesses can flag Trustpilot reviews that break its guidelines; Trustpilot's Content Integrity Team decides
Verified Reviews API: first-party reviews checked by a human team
Core product. Reviews from automatic invitations are labelled Verified. 7.8m fake reviews detected and removed in 2025 (per Trustpilot)
Everything is available through the REST API. The API is the core product, not an add-on.
REST APIs for reviews, invitations, business units, locations and products. API module is an add-on; Enterprise includes Tier 1 (200,000 calls a year)
Partner > account > location structure, with your own IDs. Bulk import of up to 100,000 accounts and locations.
A Locations API with your own external IDs, and a Trusted Integration Program for partners building integrations used by many Trustpilot customers
Yes. Events for new, changed and removed reviews, replies, removal requests and usage alerts. Immediate or batched delivery.
Yes. Webhooks for new, revised and deleted service and product reviews
Postman collection, interactive API console, MCP server for AI coding tools, llms.txt. Development environment for testing.
Developer portal with API reference and authentication guides (authorization code, client credentials). SDKs, sandbox and MCP not stated publicly
Custom domain, logo, colors, branded connection pages and emails. SSO supported.
SSO on Premium and Enterprise; profile branding on Plus and above. White label not stated publicly
Public pricing: $0.50 to $3.00 per location per month, plus usage for the APIs you use
Per domain, billed annually: Free, Starter from $99/month, Plus from $319/month, Premium from $799/month, Enterprise custom (per Trustpilot)
Free 14-day trial
Free plan with 50 invitations a month; 14-day free trial on the Plus plan
Annual term, billed monthly based on the previous month's usage
12-month commitment, prepaid (per Trustpilot)
99.9% uptime guarantee. Email, Slack and phone support
Not stated publicly. Help Center on all plans; live chat with support agents on paid plans; dedicated Customer Success Manager on Premium and Enterprise
Competitor information comes from each company's own public pages and is credited to them. "Not stated publicly" means we could not find it on their site. Spotted something out of date? Let us know.
Choose Shout About Us if you want verified first-party reviews inside your own product, under your brand and with your own data, plus reviews from Google, Facebook and 80+ sites through the same API.
Choose Trustpilot if you want a recognized public Trustpilot profile for your own business, with verified invitations, TrustScore widgets and tools to stand out in AI search.
Trustpilot Business helps companies collect, verify and answer reviews on Trustpilot's public review platform, shown on Trustpilot profile pages and Trustpilot widgets. Shout About Us gives you verified first-party review infrastructure through an API, so you own the data, the experience and the brand.
Choose Trustpilot if you want a recognized public Trustpilot profile for your own business, with verified invitations, TrustScore widgets and tools to stand out in AI search.
Choose Shout About Us if you want verified first-party reviews inside your own product, under your brand and with your own data, plus reviews from Google, Facebook and 80+ sites through the same API.
Shout About Us charges an access fee of $0.50 to $3.00 per location per month, plus usage for the APIs you use. Single-API setups, such as review data only, start at the low end. Enterprise quotes are custom.
Yes. Shout About Us offers a free 14-day trial so your team can test the API before signing.